December 30, 2016
I feel like, for this blog post, we should really be sitting down together. At a coffee shop, sipping on our favorite warm drinks, carrying on like old friends. Because this is such a heartfelt announcement. Such a labor of love. Such a huge decision that took months of back and forth and a lot of “Should I?” and “What if?” and “I just don’t know anymore.”
And now, I sit across from you, and say with a smile, “I have some big news for you.”
Today, I have a new website. Today, I have a new logo and branding. Today, I am now Steph Smith Weddings.
You may be wondering why I changed my name. I used to be STEPHANIE DAWN – WEDDING PHOTOGRAPHER. (Yes, the logo really was in all caps.) I went with Stephanie Dawn at the beginning because Dawn was my middle name and it seemed to flow well and had a bit of a fancy ring to it.
But here’s the thing: My couples never knew my last name. And no one ever calls me Stephanie except the IRS and the bank.
When revisiting my brand, I wanted to make sure it reflected who I am. Everyone calls me Steph. And I’m really proud to be a Smith (thanks to my husband). And I’m not bold and loud and needing to put my name in all caps like it belongs engraved on a building. Hence, the new name. Softer, lowercase, true to me. Real to you.
I really wanted a great website for the coming year. Something that was easy to navigate, easy to build, and responsive. I’m absolutely in love with this site and I hope you like it too! Feel free to explore every nook and cranny and let me know what you think (or if you see a broken link. I’m totally human and may have missed one).
I couldn’t have pulled any of this off without the support of my tribe, as well as Ravyn of Three Fifteen Design, who designed the new logo and branding elements. And a special thanks to all of my couples, who are truly at the heart of it all. I can’t wait to show you what’s coming in 2017, and I’m up for coffee any time.